Australia’s biggest luxury home market is set to open up next month, and it is no longer just about how much you can afford.
Lanai is a region of Sydney where home prices are rising at an unprecedented pace, and developers are investing millions to build a huge new development.
The city is a hotbed of investment activity.
An investment company called Aussie Land Holdings has spent $100 million building the sprawling $3.9 billion Sydney Millennium Tower and has plans to build up to 500 luxury apartments.
But the real star of the show is the world-famous Eden Resort.
Eden is Australia’s largest luxury hotel, and in a country where it’s often called the “golf course capital of the world,” it has become a magnet for wealthy residents.
The Eden Resort, which has a population of more than 12,000, is on a list of top-rated hotels in Australia and is worth more than $30 million a night.
But Eden’s popularity is largely thanks to its proximity to the city’s iconic CBD.
In its prime location on the north shore, Eden is a short walk from the world’s most famous landmark, the Sydney Opera House.
And for the past year, Eden has been the focus of an international marketing campaign.
It’s a great way to get a good deal on the best accommodation in Sydney.
And that’s just one part of the story.
A recent study by the Sydney Centre for Sustainable Tourism, which is run by the University of Sydney, found Eden’s proximity to Sydney’s famous skyline and CBD is an advantage.
It was one of three Australian cities that ranked among the top 10 most popular destinations in a survey of more then 1,000 hoteliers.
The research showed Eden is also a “gateway” for international tourists to the country, as visitors from overseas can easily get to Sydney without ever leaving the capital.
“For most international travellers, Eden offers the same experience as other international destinations in Australia, whether it’s shopping, eating out, shopping at the shopping centre, or just going to the beach,” said Atsushi Miyamoto, a managing director at the Sydney Center for Sustainable Travel.
“It’s a fantastic location with great facilities, a fantastic shopping experience, and also the same facilities that have been developed for Sydney’s hotels.”
The new Eden hotel is set for completion in 2020, and a number of international groups have already expressed interest in renting the Eden for their own use.
“We are working with hoteliers around the world, from all over the world and in different parts of the globe, to find suitable uses for Eden’s spectacular location and iconic location,” said Eden Resort managing director Richard Azzariti.
“We want to be able to offer the Eden Resort to our guests in a way that we are sure will be memorable and that they will enjoy.”
The Eden Hotel is also likely to attract some of the same types of luxury hotel customers who have flocked to Sydney, including high-end property developers like Hilton and the property tycoon Peter Pohlad.
In Sydney, there are a few reasons why Eden’s brand is so attractive.
For one, it’s close to Sydney International Airport.
Eden has one of the most luxurious terminal buildings in the world in its Sydney Harbour Terminal building, and is the home of the Sydney Convention Centre, the world famous venue for sporting events.
“There is a lot of international interest in Eden, and there are lots of international tourists, particularly from the United States and other parts of Asia, who have visited Sydney,” said Miyamoto.
“They come in for a short stay and want to stay for a couple of days and spend some time in Sydney.”
A recent study of the Eden Hotel by the New York-based consultancy KPMG estimated that Eden could become one of Australia’s top 10 destinations for international travelers in the next five years.
And if Eden is any indication, it might be just as successful for locals.
“A lot of people in Sydney want to get away from the city, and Eden is very close to the CBD,” said David Hynes, the chief executive of Eden Property Group.
“People want to spend time with their families, they want to have a private space.
And Eden is such a beautiful place, it just has to be a good value.”
The Eden Hotel in Sydney is currently under construction.
The Sydney Centre’s Azzuriti says that while Eden has some big draws to attract international travelers, it is also going to attract many locals, who are excited by the Eden experience.
“Eden has a big international reputation, so I think that it’s going to appeal to a lot more locals than just the big hotels in Sydney,” he said.
“You see that everywhere you go, it has a lot to offer, and the Eden is not just a hotel.
It has a great restaurant and a lot going on in the community.”